A Super Simple Method To Write A Blog Post That’s Optimized For Google

A Super Simple Method To Write A Blog Post That’s Optimized For Google

Have you ever blankly stared at your computer screen hoping for a new blog post idea to pop into your head? Just you, a cup of cold coffee and a white screen of zero inspiration. 

Trust me, I’ve been there too many times. Over the past four years I’ve written hundreds of blog posts. Some took me weeks to finish while others took only a few hours. 

What was the difference between spending forever writing a blog post and smashing it out in record time? This simple method below.

It has made all the difference in cranking up my blogging game and producing amazing content quickly. It’s also the exact method I teach my new students when they are learning how to start a blog.

How to use Pinterest to find trending blog post topics

The first step of writing SEO optimized blog post fast is coming up with the right topic. It’s all well and good to create a blog post – but if no one is searching for the advice you’re giving – it’s not going to be very helpful to you or your readers. 

The easiest way to find a trending topic is to use Pinterest. It’s a search engine, just like Google, but it’s all visual. And the search bar is purely magical. 

Just type in your main niche topic into the search bar and look at the related searches that appear. 

In this example the main topic is “Frugal Living”, but fantastic subtopics and blog post ideas include “How to be Cheap” and “No Spend Challenge”.

Pinterest is showing you exactly what people are searching for related to your main niche. 

You can even find optin ideas to grow your email list from using the Pinterest search bar. 

How to use Google to find popular blog post topics

My second favorite way to find blog post ideas is by using Google. The only catch is, you can’t use Google alone to find out if a topic is popular. You’ll need to download a simple and free Chrome extension called Keywords Everywhere. 

Here is an overall image of all the parts we’ll dive into on page one of Google.

How to outline your blog post with Google

Once you have your main blog post topic, the next step is to outline your post. For this step we’ll use Google again. Scroll down a bit on the first page of your key term and find the “People also ask” section. 

People Also Ask Section

Here is where you’ll find your H2 heading for your post. Click on one of the questions and you’ll see more appear at the bottom of the list. Isn’t that fancy?

Include these questions as headings into your post to organize and outline your blog post. This will also naturally cause you to use your related keywords throughout your post. 

Related Searches

Next is to scroll to the bottom of the page and find the related searches. Use these as additional blog post headings, future blog post topics or even ideas to improve your current blog post headline.

Related Keywords

Lastly, use the side notes from Keywords Everywhere to find additional related keywords with high search volume and other terms people also searched for.

To make your life even easier, you can export the entire list as a CSV and check off each key term as you add it to your SEO optimized blog post.

Blog Post Outline Checklist

Use this high level checklist to help you create a solid outline for your post. 

  1. Use keywords naturally in post and in headline
  2. Use H1, H2 and H3 headings
  3. Bold important key phrases
  4. 1,000+ words
  5. 3-7 Topics (H2 headings)
  6. Short paragraphs (2-6 sentences each)
  7. Use bullet points

Tools to use to write your blog post fast

Now that you have a solid blog post topic and a SEO’d outline, you can start to fill it in with amazing content. 

Here is a quick checklist to ensure you hit the most important aspects of writing a blog post.

  1. Open with an open loop story
  2. Draw the reader in with emotions
  3. Add images or proof
  4. Use a good headline 
  5. Embed a YouTube video
  6. Close the loop in the conclusion
  7. Summarize your post
  8. Include a clear call to action (CTA) in your post
  9. Add outbound links
  10. Quote experts
  11. Add internal links
  12. Include read more link to your content at the end
  13. Add correct category
  14. Add tags
  15. Images
    1. Create 2-3 pin images
    2. Create a featured image
    3. Add alt text to images
  16. Extra Credit
    1. Add an infographic or chart
    2. Create a new freebie for the post
  17. Proofread

I would advise creating your outline and writing your post blog directly in the WordPress editor. If you’re still on the classic editor, go ahead and rip off the bandaid and use the Gutenberg editor. Once you master it, which should only take a few days, you’ll write blog posts much faster. 

I’ve used Google docs and Word to write my blog post before. And while they are easier to use in the moment, it takes me ten times longer to tweak the formating once I copy and paste the text over to WordPress.

I even have all of my contributors and freelancers write directly on my blog (in a limited WordPress role of course). 

If the content is already on your blog, it just takes a few tweaks, adding an image or two and hitting publish. Don’t make your life harder by using multiple systems to create a blog post. Keep it simple and focus on creating great content.

What to do after you publish your blog post

Once your masterpiece is published, be sure to check the following details: 

  1. Double check all links
  2. Double check your email signup is working correctly
  3. Interlink with older posts
  4. Make sure your post is shareable
  5. Drive backlinks to your post

The goal is to spend 20% of your time creating content and the other 80% promoting your content. Look at it this way, you’ll spend about a week creating a new blog post, but you’ll be able to promote and share that post for years to come!

Some of my first blog post still bring in a good portion of my monthly traffic to my blog. 

How to Quickly Write a Blog Post that Ranks

If you want to write blog posts that drives Google traffic back to your blog, you’ll need to follow this simple method.

  1. Find a trending topic using Pinterest or Google
  2. Outline your blog post idea using Google’s input
  3. Keep your writing process simple

The straight forward yet powerful method shown in this guide will help you write blog posts that are optimized for Google and that rank in record time. 

Thanks for reading.

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